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Marketing

In Real Estate, What is ILS Marketing? Understanding Its Role

ILS marketing primarily involves using online platforms to promote rental properties.

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Marketing

What are the 5 Ps in the Promotional Mix for Multifamily Marketing

The 5 Ps in the promotional mix for multifamily marketing are Product, Price, Promotion, Place, and People. They guide marketers in aligning their offerings with customer needs.

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Marketing

What is the Target Market of Multifamily Marketing Efforts?

Tailoring marketing strategies to meet the expectations of these groups helps enhance occupancy rates and ensure sustained tenant satisfaction.

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Marketing

What is a Net Promoter Score in Property Management

This simple yet effective tool gauges loyalty and helps identify areas for improvement, ultimately enhancing customer service.

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Marketing

What is a Cost Per Lead (CPL) in Property Management?

Property managers can efficiently allocate advertising budgets to achieve the best results by analyzing CPL.

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